Website Copy
One coherent voice across the entire site, structured for how visitors actually skim.
from €2,400 · up to 6 pages
The problem
Who it's for. Companies doing a full site rebuild or rebrand, where every page needs to sound like one company said it.
Most sites are written piecemeal. The designer wrote the nav labels. The founder wrote About, late one night, before launch. Someone wrote the Services page eighteen months ago, and nobody's touched it since. Individually, none of it is wrong. Together, it reads like five different people worked at five different agencies — because, in a sense, they did.
A site rebuild is the moment to fix that. Not by rewriting each page in isolation, but by establishing one voice and one message logic, then writing every page from it — structured for how visitors actually skim a site, not for how a founder wants the About page to sound.
What's included
- Full copy for up to 6 pages (Home, About, Services/Product, Pricing, Contact, and one more of your choice)
- A lightweight voice/message reference — the tone rules and core messaging any page you write in-house afterward can stay consistent with
- Nav labels and CTA copy, written as part of the same pass (not left to the designer)
- Meta title + OG description line per page
01
Turnaround
15–20 business days
02
Revisions
Revisions until you approve each page.
Pricing
Website Copy
from €2,400
up to 6 pages
- Full copy for up to 6 pages (Home, About, Services/Product, Pricing, Contact, and one more of your choice)
- A lightweight voice/message reference — the tone rules and core messaging any page you write in-house afterward can stay consistent with
- Nav labels and CTA copy, written as part of the same pass (not left to the designer)
- Meta title + OG description line per page
- Turnaround
15–20 business days Revisions
Revisions until you approve each page.
All prices are starting prices in EUR, excluding VAT where applicable. Final scope is confirmed before work begins — never mid-project.
How this works
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01
Discovery & sitemap review
What the site needs to say, page by page, before any copy is written.
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02
Voice/message reference draft
The tone rules and core messaging every page inherits from.
-
03
Page-by-page drafts
Written in sitemap order, cross-referenced against each other as they’re written — not six isolated documents.
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04
Revisions until approved
Page by page or as a full set.
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05
Delivery
Final page copy + the voice/message reference, handed over together.
What clients say
“Six pages, one voice — that’s the brief every agency says yes to and few actually deliver. This time the About page and the pricing page read like the same person wrote them, because they did.”
Founder, Developer-Tools SaaS
Frequently asked questions
What if we need more than 6 pages?
Additional pages are quoted per page at the same rate logic, added to the base engagement once we know the full sitemap.
Do you handle SEO copy too, or just the messaging?
We write the meta title and OG description per page and structure headings for readability, but on-page SEO strategy (keyword targeting, technical SEO) sits with your SEO specialist — we'll write to briefs they provide if you have one.
What's the voice/message reference, and do we need it for just one project?
It's a short internal document — tone rules, core messaging, do/don't language — so whoever writes the next page in-house (a blog post, a new landing page) stays consistent with what we wrote. Even for a one-off rebuild, it's worth having: it's what future pages get measured against.
Who writes the copy for pages we add later?
Whoever you like — that's the point of the voice/message reference. If you'd rather we write future pages too, that's a Landing Page Copy or a standalone project engagement.