Email & Nurture Sequences
A sequence where every email re-explains the product's value from a new angle — not a batch of interchangeable newsletters.
from €1,200 · 5–7 email sequence
The problem
Who it's for. Companies with an existing list, trial, or funnel where signups aren’t converting to customers.
Most nurture sequences read like automation, not correspondence. Email one makes the pitch. Email two makes the same pitch with a different subject line. By email four, the reader has learned to skim past the "just checking in" and delete. The sequence isn’t building an argument — it’s repeating one, hoping repetition does the work persuasion should be doing.
A real sequence is a system: each email has one job, and the jobs are sequenced so the reader is somewhere different by the last one than they were at the first — mapped to where they actually are in their decision, not to an arbitrary send schedule.
What's included
- 5–7 emails, each with a distinct job in the sequence — not interchangeable
- Subject lines for every email
- A sequence map showing what each email does and why it sits where it does
- Send-order notes, ready to load into your ESP
01
Turnaround
7–10 business days
02
Revisions
Revisions until you approve the sequence.
Pricing
Email & Nurture Sequences
from €1,200
5–7 email sequence
- 5–7 emails, each with a distinct job in the sequence — not interchangeable
- Subject lines for every email
- A sequence map showing what each email does and why it sits where it does
- Send-order notes, ready to load into your ESP
- Turnaround
7–10 business days Revisions
Revisions until you approve the sequence.
All prices are starting prices in EUR, excluding VAT where applicable. Final scope is confirmed before work begins — never mid-project.
How this works
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01
Brief: funnel stage & goal
Where the reader is when they enter the sequence, and what "converted" means for this list.
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02
Sequence map
One job per email, in order — welcome, objection, proof, mechanism, close, and so on, depending on the funnel.
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03
First draft
All 5–7 emails, written to the map.
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04
Revisions until approved
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05
Delivery
Copy docs, subject lines, and send-order notes, ready to load in.
What clients say
“Every other sequence we’ve run was the same pitch six times with a different subject line. This one had a job for every email — and engagement held steady across the whole thing instead of dropping off after email two.”
Lifecycle Marketing Manager, Trial-Funnel SaaS
Frequently asked questions
Do you write the subject lines too?
Yes — subject lines are part of the deliverable, not a separate line item.
What if our sequence needs to branch for different segments?
Branching sequences (different paths for trial users vs. free-plan users, for example) are scoped as an extended engagement — tell us the segments in the brief and we'll quote accordingly.
Do you set the emails up in our ESP, or just write them?
Just the writing. We deliver copy docs formatted for an easy copy-paste into whatever ESP you use (or a developer handoff, if it’s transactional/lifecycle email).
Can this plug into an existing funnel, or does it have to start from scratch?
Either. Tell us what's already live — we'll either extend it or replace it, depending on what's working and what isn't.